When viewing the brandmark, the TLC icon is crafted into a refined monogram. The circular motion throughout the branding symbolizes continuity and completeness, representing the journey from darkness to light. The soothing neutral tones evoke a sense of safety and warmth, creating an inviting atmosphere. The green-centric color palette draws inspiration from nature, reflecting a grounded, nurturing approach to life and growth. Complementary clay tones add warmth and calm, bringing a soft and light balance to the design.