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( concept )

When viewing the brandmark, the TLC icon is crafted into a refined monogram. The circular motion throughout the branding symbolizes continuity and completeness, representing the journey from darkness to light. The soothing neutral tones evoke a sense of safety and warmth, creating an inviting atmosphere. The green-centric color palette draws inspiration from nature, reflecting a grounded, nurturing approach to life and growth. Complementary clay tones add warmth and calm, bringing a soft and light balance to the design.

( brand words )

light
earthy
nurturing
inviting

( the client )

// OCCUPATIONAL THERAPISTS

TLC OCCUPATIONAL THERAPISTS

full branding + lookbook + email signature + website

#letsmakedreamscometrue

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